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13.04.2012 17:26

Incotrade will dispel your illusions of Switzerland as an expensive destination

Andrei Churkin, General Director, Incotrade Ltd (Russia)

Incotrade Ltd was founded in Switzerland in 1995 by a Swiss owner who has more than 40 years of experience in the tourism industry. The company was established to welcome tourists from the CIS countries to Switzerland and it became the first organizer of regular tours in Russian. The classic tour of Switzerland is our main product, which brings 20 to 40 tourists to the country every week.

We started out slowly in the Azerbaijani market. Our first exploratory trials were made last year. This year, Incotrade Ltd is taking part in the AITF exhibition for the first time. At our stands there are three main areas of activity.

The first one is tours, that is, regular tours designed to dispel the illusion that Switzerland is a very expensive country.

The second area focuses on individual reservations, ski resorts and spa resorts; virtually every variant of individual reservations can be organized here, with guides, drivers and hotels for different categories of travellers.

The third area deals with corporate tourism: organizing corporate events and participation in exhibitions. For example, many Russian pharmaceutical organizations use our company to organize their activities in Switzerland.

I have 15 years of rich experience in travel fairs and I can say that the organization of this exhibition in Azerbaijan is excellent, and the new exhibition centre is very convenient for such large-scale events. We have had very interesting meetings and negotiations so far; we hope that they will help us to find potential customers in Azerbaijan.

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